Does your organization focus on leveraging stable, factual, and internally sourced data? Then, you're primarily operating with an IPOC (Intrinsic, Private, Objective, Constant) datability type. IPOC data is a cornerstone for many organizations; it's the factual information that is generated from private sources and stays stable over time. This data forms the basis for consistent customer profiling, trend analysis, and long-term strategy. Whether it's the demographic information of your customers, their lifetime purchase history, or long-term account balances, IPOC data provides your organization with a solid foundation of steady insights.

Stability: IPOC data, being constant, provides a stable foundation for long-term decision-making.Personal Insights: Given its private nature, this data can offer deep insights into customer behavior over time.Objectivity: Being objective, this data is factual and provides a clear view of customer behavior.

Limited Real-time Insights: Being constant, IPOC data might miss out on real-time dynamics and shifts.Privacy Concerns: Given its private nature, it carries privacy concerns and compliance requirements.

Consistent Customer Profiling: IPOC data can help in building consistent customer profiles and understand customer behavior over time.Trend Analysis: Constant data allows for comprehensive trend analysis, helping to predict future patterns.

Microsoft - Software Services: The constant and objective data from Microsoft's software user interactions, such as subscription data, feature usage statistics, and error reports, is a perfect example of IPOC data. This intrinsic, private, objective, and constant information is critical for consistent user profiling and product improvement.

Bank of America - Banking Services: The steady stream of customer account balance data from Bank of America is another example of IPOC data. These objective, intrinsic, private, and constant facts effectively help Bank of America manage risk and offer personalized financial services.

Adobe - Creative Cloud: Adobe’s subscription management heavily relies on IPOC data. The information about the user's subscription type, usage statistics, and account status are intrinsic, private, objective, and constant data elements that contribute to Adobe's customer management and service delivery.